Meet East Shore Inventive home cook Jeri Mesching raised her family in a cozy home overlooking the east shore of a small lake. Once her children were grown, she decided to turn her culinary passion into a profession. Jeri began East Shore in 1986, when she started it all with her old-fashioned cooked mustard. Today, the best ingredients are used to make unique and delicious pretzels, mustards, pepper jelly, and sweet dipping sauces that are perfect for pairing and gifting. Skinny Dipping Pretzels Gourmet pretzels that are thin and lightly salted, perfect for snacking or dipping into delectable sauces (like the Key Lime & Ginger Mustard, also from East Shore!).